With an estimated 40 million moves taking place each year, using a new mover direct mail campaign gives you the opportunity to capture your prospective client’s attention when they are looking for new services, and have a fairly empty mail box.
This article offers 4 hooks to use to snag your reader and reel them in, including offering a discount, engage emotions, offer valuable information, and making it easy to get in touch. The only thing we think is missing is the mention of tracking- track results to improve them.
Check out the article in full here, then learn more about tracking at: https://www.targetmarketingmag.com/post/4-hooks-mover-direct-mail/all/
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