It’s possible you aren’t even using the marketing method with the highest response rates and best cost-per-lead. Would you be surprised to know that those are found with direct mail?
This data packed article shares the facts about direct mail return on investment, as well as questions to ask yourself to determine if a direct mail marketing campaign makes sense for your business. The cost-benefit analysis and examples will have you breaking it down like a pro.
Check it out HERE.
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