Educate When Emailing
Educational emails are a great way to gain trust and grow your business.
75 Referrals Programs That Amaze
Customer referral programs do not have to be complicated, just effective.
A New Year – A New Marketing Plan
The beginning of the year is the time we [...]
Jargon Killed The Charity Drive
Remove jargon from your charity appeals letters for better giving results.
Strategy of Direct Marketing
Direct marketing is a strategy used in marketing that has 3 specific components.
Does Your Charitable Organization Exude A Fundraising Culture?
A charitable organization must have a culture of fundraising, not just volunteers.
Mailers Make The Difference When Charities Appeal
Using direct mail to kickoff charity giving programs is an highly effective technique to increase fundraising results.
Direct Mail Fundraising for Non Profits – 4 Things You Should Know
Non-profit fundraising should utilize direct mail but only after reading about these 4 critical steps.
Most Widely Used Lead Gen Tactics
Direct mail marketing continues to trend as a top source for lead generation, according to Marketing Sherpa.
7 Factors Of A Successful Direct Mail Campaign
7 Factors to analyzing your direct mail campaigns.